SM Appliance Center’s new look

SM Appliance Center’s new look
December 8, 2017 BRIKK
In News

Guests were #WOWEDatSMAppliance when the store recently launched its new look at SM City Pampanga.

San Fernando Pampanga City Councilor BJ Lagman joins SM Appliance Center President Maria Teresa Cheng and VP for Operations Tomasito Mendoza for the ribbon cutting ceremony of the new SM Appliance Center at SM City Pampanga.
Samsung Vice President Jun Fillart

As they entered the store, the use of warm timber slatted finishes, and integrated greenery made guests feel they were entering into their own homes.

Vanessa Yvonne Sicat, Mutya Ning San Fernando is wowed by the touches of green in the store counter, which makes it a nice selfie area.
San Fernando City Vice Mayor Jimmy Lazatin

A departure from the usual industrial look associated with appliance stores, the new look is a dynamic way of highlighting the most innovative products to help each Filipino transition into a digital home. And guests were wowed by the 2,300 square- meter store’s attractive focal points that ease navigation and encourage discovery along the shopper journey.

Marion Lagman, businesswoman and wife of Councilor BJ Lagman
Lakan Ning San Fernando Paolo Santiago
Everybody’s Café owners Pocholo and Pette Jorolan

They were also wowed by the latest selections from top appliance brands, especially exclusive items for the Kapampangans like the Brikk refrigerators and microwave and La Germania oven in green color; as well as those first seen in Pampanga like the Samsung 82” TV and Samsung Side by Side Refrigerator in gold tone.

Source : http://thestandard.com.ph/mobile/article/244685

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